Monica Chen,Joseph Tsai, 27 July 2012
Intel has invited
Taiwan-based ultrabook supply chain makers to attend an Ultrabook Ecosystem
Symposium on July 31 in an attempt to propose various solutions to improve
performance-cost ratios, with a focus on high-definition display panels and
touch solutions including IGZO panels developed by Sharp and PenTile panels
developed by Samsung Mobile Display, according to industry sources.
The
sources pointed out that most first-tier notebook brand vendors including
Hewlett-Packard (HP), Dell, Lenovo, Asustek Computer, Toshiba and Samsung
Electronics have all launched ultrabooks based on Intel's Ivy Bridge platform,
but their combined shipments are likely to be weaker than those of Apple's
MacBook Air, and with the impact from Apple's iPad, the notebook brand vendors
are currently struggling to achieve strong growth, pressing Intel to accelerate
its development of next-generation ultrabook platforms.
In addition to
the preparation of Haswell processors to achieve improvements in performance,
system response, security and power consumption, touchscreen capabilities,
high-definition panel designs and sensor devices for Windows 8 will also be
topics that Intel will focus on at the meeting, while the company is also
expected to bring out more suggestions for components such as chassis,
batteries, hinges, and solid state drives (SSD) to realize ideal specifications,
the sources noted.
The sources also pointed out that Navin Shenoy,
ex-general manager of Intel Asia Pacific, will preside over the conference and
will explain the current status of the ultrabook market as well as Intel's
marketing strategy, and will also discuss with notebook brand vendors and
component makers its future direction.
For panel-related components,
during the conference, Sharp and Samsung are expected to explain the adoption of
their technologies into third-generation ultrabooks, while backlight unit module
maker Stanley Electric will also detail its latest backlight technology, and 3M
will also make a keynote to address its low power display products.
As
for SSDs, slim hard disk drives (HDD) and memory, Intel will provide details of
non-volatile memory solutions, Micron and Sandisk will propose their latest SSD
solutions, and Seagate and Western Digital will also detail their slim HDD
products. Micron and SK Hynix will also provide DRAM and memory solutions,
designed specifically for ultrabooks.
For cameras, sensors, GPS and voice
functions, U-bolx, AzureWave, Realtek, Akusitica, InvenSense, ST
Microelectronics, Capella and Sitronix are all expected to bring their latest
solutions, with InvenSense to also explain the details of the next-generation
motion interface industry, a direction that Intel is targeting for the
future.
As for batteries, touch pads and keyboards, IMEC, Elan
Microelectronics, Samsung SDI and Prologium, which focus on FPC lithium-ceramic
batteries (FLCB), are expected to join the conference to explain their latest
technologies, while Getac and Inhontech will further detail fiberglass- and
carbon-fiber-reinforced plastic materials for chassis.
Ultrabook hinge
topics will be handled by Shin Zu Shing (SZS) and Jarllytec, while Wistron NeWeb
will detail antenna related topics.
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